Showing posts with label Tara Gentile. Show all posts
Showing posts with label Tara Gentile. Show all posts

Tuesday, July 29, 2014

Pricing for Profit!

Last week I saw a beautiful Christening cake which was being proudly shown off by the lady who had ordered it for her Granddaughters Christening that weekend. Standing next to the cake was the very talented young lady who made it. I asked her if cake making was her profession as she was obviously very talented, she replied, "no, I only do this as a hobby as I don't think anyone will pay what the cakes are really worth, I only just cover my costs, but I really love making cakes so I don't mind".

I wonder how many people working in our industry feel the same, that they cannot charge the true value for their work?

When I started my home based business over 20 years ago I had no idea how to cost my work, like the lovely cake maker, I loved what I did! I enjoyed the challenge of learning new skills and being able to put them into practise, every penny that I charged was used to buy my next batch of balloons, helium and accessories, there was never any left over for me!

My turning point was when I joined the Qualatex Balloon Network and worked through the business section of the course... it really did teach me how to cost my work!

I wrote a blog almost a year ago called: 'How Much Should I Charge For That', so I don't want to repeat everything that I wrote then, however, after doing some research recently I found a great online workshop that for me was pretty inspirational!
The 'How Much Should I Charge for That', blog shows you how to use the Job Cost form in detail, if you have not read that blog you might find it worth reading after you have read through this one!

The workshop is featured on Etsy and is called Etsy Success: The Art of Pricing for Profit, hosted by Megan Auman and Tara Gentile.